Brand marketers shape a company’s identity, reputation, and emotional connection through positioning, messaging, and storytelling. At the same time, consumers are quick to spot empty messaging and trend-following. To build trust and stand out, companies have to focus on consistent communication across channels like email, social media, influencer partnerships, and advertising

Hiring managers has become more challenging than ever. There is a shortage of strong talent, yet application volumes are rising as more candidates use AI tools in the hiring process. In this environment, getting manager hiring right is critical

Most executives don’t evaluate learning initiatives through the lens of courses or curriculum. They evaluate business performance through the profit and loss (P&L). In this session, Kevin Cope will break down the fundamentals of the P&L in a simple, practical way designed specifically for learning and development (L&D) professionals, yet useful for any HR leader in making the business case for their proposed investments

Most HR teams scramble to pull together holiday gifts weeks before the deadline and end up with branded swag nobody wanted, last-minute raffles, and a budget that didn't stretch far enough. In this session, you'll learn how to build a holiday recognition strategy now, before the rush hits, that scales across your entire workforce, maximizes the value employees actually feel, and makes HR the hero of the holiday season. We'll share real case studies, practical frameworks, and a plan you can take back and use

Today’s employees are juggling caregiving, financial stress, and the daily challenge of staying mentally and physically well. How can employers tailor benefits to meet the distinct needs of multiple generations in the workforce while maximizing engagement and ROI? What are the most effective and forward-thinking benefits, from financial wellness and mental health resources to reproductive care and family support? How can companies evaluate the impact of their offerings on retention, engagement, and workplace culture?From Day One is a Recertification Provider for SHRM and HRCI. This session is eligible for 3 credits from both organizations

As AI becomes part of everyday work, the real question is not whether we use it, but how well we use it. In this session, Dr. Ken Matos will draw on HiBob’s AI skills research with 1,200 decision-makers to explore what really matters as AI becomes embedded in the modern workplace

In the accelerating digital transformation, people leaders have the opportunity to shape the new world. AI isn’t just changing how work gets done, it’s redefining the nature of work itself. As automation takes on more of the routine and the repeatable, it’s opening more space where humans can excel

As AI reshapes recruiting and candidate fraud becomes more sophisticated, trust is emerging as one of the most valuable currencies in hiring. What are candidates most concerned about when it comes to AI in the hiring process, and how can employers respond? How has the rise of AI-generated resumes, assessments, and interview responses changed how employers evaluate talent? What practices ensure hiring remains fair and human-centered as automation expands? In this session, executive panelists will discuss how they are contributing to more transparent and credible hiring experiences, while ensuring confidence in candidate authenticity. From Day One is a Recertification Provider for SHRM and HRCI

AI has fundamentally changed hiring for both candidates and recruiters, making the process faster but also more complex. As technology accelerates decision-making, organizations must focus on being truly prepared for AI, not just adopting it. Join our panel of HR and talent experts to learn how to navigate this shift

The workforce has changed — an email shoutout, or an annual bonus isn't cutting it anymore. For employers navigating tight HR budgets, rising attrition, and the quiet epidemic of disengagement, always-on recognition isn't a luxury — it's a retention strategy. This session dives into how gift card-based reward programs are uniquely positioned to meet both newer and tenured employees where they are — whether they're in the office, at home, or somewhere in between — delivering meaningful, flexible recognition that drives behavior and builds loyalty

In the accelerating digital transformation, people leaders have the opportunity to shape the new world. AI isn’t just changing how work gets done, it’s redefining the nature of work itself. As automation takes on more of the routine and the repeatable, it’s opening more space where humans can excel

Early career hiring has become more difficult to manage. Application volumes remain high, AI has made it easier for candidates to polish their presentations, and traditional signals such as GPA, resume quality, and educational background often provide limited insight when candidates have little or no work experience. In this executive panel discussion, we’ll explore how organizations can move from managing applicant volume to building confidence in hiring

The all-hands has its place, but it's not a communication strategy. In this webinar, panelists will share how innovative organizations are creating individualized and targeted multi-channel communication that actually lands. How do you reach a frontline worker who doesn't have a corporate email? How do you know if your message actually got through? How do you scale personalized communication without burning out your team? Whether your workforce is on the frontline, at a desk, or spread across time zones, we'll explore how to match the right message to the right channel, role, and moment, and measure whether it worked

In the accelerating digital transformation, people leaders have the opportunity to shape the new world. AI isn’t just changing how work gets done, it’s redefining the nature of work itself. As automation takes on more of the routine and the repeatable, it’s opening more space where humans can excel

The days of the customer coming to you are going away. At a time of diffused attention, AI and other new technology give marketers powerful tools for getting to where the customers are–and to better appreciate what appeals to them. New approaches can show marketers where, when, and why prospective customers are making their decisions

The pace of change in the workplace hasn't slowed, nor have leaders' expectations that the next strategy, technology, or transformation initiative will finally bring clarity. Instead, many are discovering that uncertainty is not a temporary phase but a permanent leadership condition. Yet much of today's leadership development is still designed for a world that no longer exists

With third-party cookies on the way out and stricter privacy regulations, marketers are rethinking how they measure and attribute success. Traditional tracking is getting harder, yet demonstrating ROI remains a top priority. How can marketers adapt attribution models when faced with data gaps? How can marketing teams leverage AI and machine learning to predict customer behavior or campaign outcomes? How can leaders elevate their team’s data literacy and ensure that employees at all levels can interpret and act on analytics insights?

In the accelerating digital transformation, people leaders have the opportunity to shape the new world. AI isn’t just changing how work gets done, it’s redefining the nature of work itself. As automation takes on more of the routine and the repeatable, it’s opening more space where humans can excel

The days of the customer coming to you are going away. At a time of diffused attention, AI and other new technology give marketers powerful tools for getting to where the customers are–and to better appreciate what appeals to them. New approaches can show marketers where, when, and why prospective customers are making their decisions

The pressure to integrate AI into HR has never been higher. As generative and agentic AI reshape hiring, development, and workforce planning, many organizations are confronting skills gaps, inconsistent governance, and disconnected people data. Innovative companies are moving beyond AI experimentation, using talent intelligence to connect skills, workforce analytics, and governance so leaders can make more informed decisions that strengthen, rather than replace, human judgment